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In 1932, under the name "Pasta Medicinal Couto", Dr. Alberto Ferreira do Couto invented Couto Toothpaste. It was the first toothpaste in Portugal to prevent cavities and gingivitis. With it's high-powered mint flavor Couto Toothpaste will really let you know "you've brushed your teeth!" Paraben and fluoride free, this natural toothpaste is effective and simple. Original 1930's packaging is handsome looking on any bathroom counter.